Course code | Course name | Block | Link to info |
---|---|---|---|
BMME053 | Advertising and Communication | 3 | Video |
BMME055 | Marketing Analytics | 3 | Video |
BMME056 | Digital Marketing Strategy | 3 | Video |
BMME059 | Choice Architecture | 3 | Video |
BMME057 | Neuromarketing | 4 | Video |
BMME060 | Marketing of New Products | 4 | Video |
BMME063 | Big Data Analytics for Marketing Insight | 4 | Video |
BMME100 | Pricing: Creating and Capturing Value | 4 | Video |
BMME144 | Customer Centricity | 4 | Video |
BMME161 | Sales Force Leadership | 4 | Video |
BMME181 | Noise | 4 | Video |
BMME061 | Brand Development | 5 | Video |
BMME062 | Online Customer Behaviour in the Age of Disruption | 5 | Video |
BMME099 | Customer Experience Management | 5 | Video |
BMME129 | Digital Footprints of Consumer Preferences | 5 | Video |
MSc Marketing Management Print
Modified on: Mon, 24 Oct, 2022 at 5:40 PM
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